DESIGNER PROFILE

Aria Nero-Seder is transcending the fashion industry's expanding accessory scene with her originally-inspired & hand beaded necklaces, bracelets and earrings.

Aria's distinct designs combine period styles ranging from the Victorian Era to the Jazz Age & Art Deco into one-of-a-kind pieces that recall past fashion vogues, but are still uniquely modern & fresh.

Aria's love affair with beading & jewelry design began at a very early age. As a young girl Aria would sit and admire her great-aunt, an Italian immigrant, meticulously sew & bead extravagantly-laced wedding gowns for hours in the basement of an old city tenement.

This talent for the arts was passed to Aria who originally channeled her creative energies as a professional dancer at Walt Disney World, assistant set designer on feature films & later as store manager of several high-end retail stores. For the past ten years Aria has worked very closely with buyer's & executives alike for such stores as Nicole Miller, Cynthia Rowley, Scoop New York & Barney's New York learning fashion trends & styles.

Her history shows that she has been singled-out for special attention in national and local magazines. Her designs have been spotted by fashion-watchers from South Beach’s upscale Lincoln Road to trendy spots in New York City. The Miami Herald and Deco Drive once applauded Aria and her work in feature stories. Her most rewarding moment came at the Oscar’s Awards in 2000 when Gloria Estefan carried on the red carpet a one-of-a -kind beaded handbag that Aria designed special for her.

Aria’s fierce creative drive & ardent self-discipline has enabled her to build her self-made business enterprise up from scratch. Her energy & stamina give to her work the attention & perfection it demands & people have taken notice.

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